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  • 5 Ways to Surprise and Delight Your Passengers this Fall
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Five Inspiring Tips for #MarketingMonday

by aburritt | September 29, 2014 | No Comments | brand, marketing, resources, storytelling, tips

We wanted to tweet out a few tips for #MarketingMonday, but also wanted to give you a bit more “meat” here on our blog. To that end, here are some of our favorite marketing tips to get your brain into marketing mode.

  1. Use storytelling…
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5 Keys to Creating Online Airport Brand Ambassadors

by aburritt | July 10, 2014 | No Comments | ambassadors, brand, online, public relations, resources, social media, web

One of the most critical pieces of knowledge in marketing today is understanding that you — the airport — no longer own your brand, your message, or your corporate story. The internet, and especially social media, equips anyone and everyone to not only engage with your brand, but also…

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The Quotient Group in 43 Seconds

by aburritt | May 12, 2014 | No Comments | advertising, animation, brand, cute, marketing, TQG

It’s a challenge to sum up in less than a minute everything The Quotient Group can do for our clients, which is why we’ve turned to the magic of animation to tell the story for us.

 

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Five Critical Elements of a Killer Ad

by aburritt | March 27, 2014 | No Comments | advertising, brand, call-to-action, campaigns, emotion

We’ve all seen those ads that make you wish you were the one who thought of the idea. They’re memorable, creative and stand out from the rest. Perhaps the Get a Mac campaign by Apple caught your attention, or maybe GE’s recent Childlike Imagination ad speaks to you.

So what…

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