advertising

Airports operate in competitive markets where travelers have options and limited attention. Effective advertising cuts through the noise, reaches the right audiences, and supports real business goals like awareness, route performance, and “fly local” behavior. 

Whether a campaign is large or small, success depends on smart planning, the right channels, and messaging grounded in data. 

display + search

Targeted digital advertising that captures intent, builds awareness, and keeps your airport top of mind throughout the travel planning process. 

paid social

Paid social campaigns designed to amplify key messages, promote routes and events, and engage travelers where they already spend time. 

connected tv (CTV)

High-impact video placements that deliver broadcast-quality storytelling with digital-level targeting and measurement. 

radio + streaming audio

Audio placements that extend reach, reinforce brand presence, and support major campaigns in key local and regional markets. 

Frederick Douglass Greater Rochester International Airport

print

Strategic print placements that complement digital efforts and reach audiences through trusted, high-visibility publications. 

outdoor

Billboards and out-of-home placements that drive awareness and reinforce “fly local” messaging in high-traffic, high-impact locations.